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Google And Innovation

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Posted by Everyday-Freethought on 2013-09-17 at 02:02:15

I read an article recently that people should stop complaining about Google since they give people a lot of good free services, and they are one of the most innovative companies out there.

This article is relevant to the “Technology Is Useless” theme because it has a couple of interesting points about innovation. It mentions the self-driving car and Google Glass. I have no interest in Google Glass, but it is sure different than a lot of things out there. It points out that most of the startups are pretty derivative: “Foursquare for fitness enthusiasts,” “Instagram for poets” etc.

“It’s ${pre-existing startup} for ${some demographic niche}.” To a certain degree, there is nothing wrong with that. But let’s not call that innovation. Don’t expect people to be excited. Do not assume that you should be taken seriously simply because you are a startup. If someone were to ask me what I thought of a company described as “Instagram for poets”, my response would be: There is an “Instagram for poets”. It’s called “Instagram”.

On the other hand, the “Chevron of Deuterium” would be interesting.

Image from Wikimedia, assumed allowed under Fair Use

 

 

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